Why a good career history still gets a poor CV
Most professionals have more to say than a CV can hold, so they list duties in date order and hope the reader works out the value. A recruiter skimming a pile of applications will not do that work for you.
The fix is positioning. Decide what role you are aiming at, then choose the evidence from your history that proves you can do it.
Start with the role, not the document
Before you touch the layout, write down the job title you want and three things that job needs. Then ask where your experience already shows each one.
That short exercise tells you what to lead with, what to shorten and what to leave out.
What to put in the top third
The top of the first page decides whether the rest gets read. Use it for:
- A short profile that names your function, your level and the kind of problem you solve.
- Two or three headline achievements that match the role you are targeting.
- Contact details and a LinkedIn link that points to a profile saying the same thing.
Write achievements, not responsibilities
“Responsible for the supplier budget” tells a reader what the job was. “Cut supplier costs while keeping delivery on time” tells them what you did with it.
For each role, lead with what changed because you were there. Use a number only when it is real and you can stand behind it.
Tailor without rewriting everything
You do not need a new CV for every application. Keep a strong master version, then adjust the profile and the first few bullets of your most recent role to mirror the language of the advert.
Check it works for people and for software
Many employers screen applications with tracking software before a person sees them. Keep the structure plain: standard headings, no text boxes or tables for core content, and a file format the employer asks for.
Build your CV the PRIME way. Module P walks you through positioning, your CV and cover letter step by step.